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Tuesday, 18 August 2009

Monetising a Web Site

Britishbattles.com is by far and way the most looked at web site that Chalfont Web Design manages often exceeding 6,000 visitors a day. Through the brilliant research and write up, the creator / author has created an absorbing web site with unique content on the web site.

As the site is a labour of love rather than pure profit, Chalfont Web Design was tasked with generating a small income for the author without being too intrusive and maybe adding quality to the web site.

The standard response is to put Google Adsense on the web site - which works to an extent. As a top up, we have created deep links to Amazon books, and Art.com and Easyart.com - both of whom have relevant battle pictures for sale. This latter genre has been particularly effective and we have now rolled out a dedicated 'gallery' promoting these affiliate art links including new sections which will be developed further in the future.

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