Web Site Promotion
Getting to the top of the search engines has to be the paramount
part of any web site design project. A good analogy is that if you
spend time and money developing and printing a brochure you would not
leave it in the corner - you would distribute it to your existing
customers or send it to a new database etc. This is what you have
to do with your new web site - effectively distribute it to the same
database (search engines) whose results are used by customers looking on-line for your products and services.
How is all of this done? A lot of time is needed to
achieve a high ranking, however, there are a number of things that can
be done to improve your chances. These change over time and are
tracked and implemented by Chalfont Web Design. If you already have a
web site, you probably receive
emails inviting you to submit to 100,000 search
engines. Completely ignore these as there are only a small number
of search engines that really matter:
These are the top three search
engines and they often drive a number of other search engines. In
addition you have paid for listings to get you to the top of these
search engines. Another twist is that you can pay for your pages
to be included with the organic search listings. Confusing isn't
it! At Chalfont Web Design we fully understand the inter-relationships of
all these search engines and can guide you through the maze to achieve
good search engine positions. Industry Links can be viewed
here. |